Structure for Today. Vision for What's Next.
17.1 Ventures, Inc. is a founder-led venture studio and holding company built to launch, grow, and steward a portfolio of transformative companies across physical, digital, and experiential industries.
Founder-Led Excellence
17.1 Ventures, Inc. is a founder-led venture studio and holding company based in Bentonville, Arkansas, built to launch, grow, and steward a portfolio of transformative companies across physical, digital, and experiential industries.
Founded by product strategist Daniel LeSieur and healthcare executive Amy LeSieur, 17.1 Ventures merges enterprise discipline with startup agility. Together, the duo brings decades of leadership experience in operations, product strategy, and systems design. Amy’s deep expertise in healthcare administration, organizational leadership, and capital planning adds an essential layer of executive rigor and people-first thinking to every venture the studio touches.
The company incubates and supports wholly-owned brands and spinouts that challenge norms, solve real-world problems, and accelerate human potential. Each venture under 17.1 is independently operated but shares centralized support in strategy, brand, capital planning, and technology architecture.
Daniel LeSieur
Former Fortune 1 operator, startup mentor, and product strategist. Creator of multiple AI-driven and immersive experience platforms.
Amy LeSieur
Healthcare executive with deep expertise in medical imaging, labratory and clinic operations, capital planning, and culture-building, bringing people-first rigor to all ventures.
Our Approach
Enterprise Discipline
Structured methodology and proven systems
Startup Agility
Nimble execution and innovative thinking
Collaborative Growth
Shared resources with independent operation
Northwest Arkansas Roots
Strategic Location
Positioned in the heart of America's retail and supply chain ecosystem.
Growing Tech Hub
Part of Northwest Arkansas's emerging technology and innovation corridor.
Quality of Life
Access to outdoor recreation, arts, and a vibrant community culture.
Accelerating Human Potential
Challenging Norms
Rethinking established industries with fresh perspectives and innovative approaches.
Solving Real Problems
Focusing on ventures that address meaningful challenges in physical, digital, and experiential realms.
People-First Philosophy
Building organizations and solutions that prioritize human needs, experiences, and potential.